02.01.09
Photography Monthly Advertising Information
MEDIA INFORMATION
Photography Monthly is the UK’s most interactive photography magazine. It is filled with inspirational images, intelligent features and secrets from the world’s best pros to help its readers to get the most enjoyment possible from their photography.
Photography Monthly encourages its readers to show us their pictures through competitions and readers’ challenges. We get professional photographers to review equipment, software and cameras as well as having the members of the Photography Monthly Academy of Masters inspire and encourage readers.
The magazine focuses on the subjects which its readers are passionate about – landscape, wildlife, action, portraiture and travel. Every month Photography Monthly aims to bring its enthusiast readers the information and help they are looking for from the world of photography to help them feel part of our community.
- Readership of approx 43,310
- Our consumers have a passion for photography and a high level of disposable income – 21% earn more than £50,000 per annum.24% are new enthusiasts keen to invest in their hobby.
- 45% of our readers bought something as a result of seeing an advertisement in Photography Monthly.
“Epson works with Photography Monthly across a range of initiatives, including advertising, competitions and our sponsorship of ‘shoot the cover’. We have always found the team responsive, receptive and full of ideas to help us to achieve our marketing objectives. We have had the privilege of meeting PM readers and they are clearly passionate about photography and about the magazine they love.” Kerry Reid, Marketing Director, Epson UK.
CIRCULATION PROFILE
Photography Monthly readers are passionate about photography and want to learn how to take better pictures while being kept up to date with the latest technological developments in the world of cameras and related equipment. They are willing to spend money on getting the right equipment and look to the magazine to tell them what to buy and how to get the best from it.
Our readers enjoy the outdoors and photographing what they see and experience. Many are members of camera clubs and enjoy a competitive element within photography, entering competitions both nationally and internationally. They have high expectations of the magazine and enjoy being part of the Photography Monthly community, both in the magazine and online.
PROMOTIONAL OPPORTUNITIES
Promotional swaps to target each others’ customers – we can promote your brand via our monthly subscriber address sheets, subscriber emails, websites and e-newsletters in return for subscription promotion via print and online to your customers. Become an affiliate and earn £5 per subscription sold on your website.
WEB PROFILE AND STATISTICS
www.photographymonthly.com UVs are up almost 153% y-o-y at more than 24k with page impressions up 382% y-o-y, as our online content continues to grow and pros explore the site. Our live debates are creating a buzz and the site’s photographic podcasts are often in the sector top 10 on iTunes.
OUR COMMITMENT TO YOU
All of your press releases will be posted on our websites exactly as you write them on the day that we receive them. They will then be automatically twittered and available through our FotoNewsNow iPhone app. A senior member of the editorial staff will be available to meet with you to help you grow and promote your brand within the Archant portfolio. For more information and advertising rates please download the media pack below or contact:
Eleanor Godwin
Group Sales Manager - Imaging
Tel: 01242 211092
Email: eleanor.godwin@archant.co.uk
A full media pack can be downloaded in PDF format below...
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